Backbase and Smartminds create a Partnership
Backbase Europe B.V. and The Smartminds Group create a PARTNERSHIP
Amsterdam, Netherlands – March 19, 2007 — Backbase® is an award winning and leading vendor of AJAX-based Rich Internet Application software. The Smartminds Group is an acknowledged leader and innovator delivering cross media solutions based on the latest Internet and Mobile Technologies.
Commenting on the partnership Sander Klos, Managing Director Backbase Europe said "We found Smartminds already working with many of our customers implementing new technologies. We needed to dovetail rapidly within corporate timescales. We found synergies that led to rapid completion of projects, with minimal disruption of existing client project work. Of particular value was their person skillsets in Content Markup Languages. This enabled us to bring on stream, ahead of schedule, the enhanced web solutions". Edwin Poot and Dimitri Groenewegen, founders of Smartminds also state that, besides knowledge and skills, Smartminds is also able to develop Rich Internet Solutions in short timeframes through our highly skilled development centre in Sofia (Bulgaria) They added "Our clients are always in control they can follow the development through our unique work-in- progress dashboard monitoring systems together with our Architects/Designers team in Hilversum".
The sweeping changes in Internet in business have increased IT project maintenance costs. Backbase lowers total cost of ownership of web development. The growing demand for Rich Internet Applications has led to the need for enterprise developers to standardise on a well-engineered, integrated and scalable AJAX(1) platform. Backbase has found a way forward that also grabs the user's attention leading to greater client retention and business results from corporate web pages. Now, resizing a window, entering figures into a web page, sorting columns by different commands, is all possible, and more, when viewing a web page using Backbase solutions.
Existing web applications are limited by the inherent shortcomings of HTML, which was originally developed to display static documents. Firms attempting to modernize these applications encounter several obstacles. The Backbase AJAX Struts Edition provides a richer and more interactive presentation tier technology, which can be integrated in a step-by-step fashion by anyone with web development knowledge. Recent awards include: Winner InfoWorld 'Technology of the Year Award 2007'.
To see demonstrations of Backbase in action please visit http://download.backbase.com/demos/index.html or interact with the demos yourself at http://www.backbase.com/demos/
About Backbase
Backbase software provides a comprehensive AJAX(1) development framework, based on open standards that integrate seamlessly into existing IT environments. Founded in 2003, Backbase is headquartered in San Mateo, California and Amsterdam, The Netherlands. Additional information is available at www.backbase.com
(1) AJAX (Asynchronous JavaScript and XML) allows the creation of interactive web applications, that are highly responsive with increased functionality and effects that have high visual impact. Small amounts of data can be loaded without an entire new web page, leading to fast response times and the user seeing something that attracts attention. This usability has led to improved client purchase volumes on line, client loyalty and improved returns on investment. A 30-day evaluation version of Backbase AJAX Struts Edition is available http://www.backbase.com/download/.
About The Smartminds Group
The Smartminds Group provides Cross Media Solutions from high level consultancy to delivering complex Internet and Mobile IT solutions. The Smartminds Group currently has four cross-linked business units to meet our customers’ needs. Smartminds Institute, for concept- and product development, Smartminds Factory for delivering turn key projects, Smartminds People provides, consultants, architects, designers, developers and project managers and Smartminds Bulgaria our offshore development centre. Additional information is available at www.smartminds.nl
