Backbase CXP has been placed in the ‘Visionary’ quadrant of Gartner’s Magic Quadrant for Horizontal Portals for three years running. In 2013 Backbase leapt to the front of the pack to become the most visionary in terms of ‘product vision’ and ‘ability to execute’. Backbase CXP was also praised for its speed of innovation and rapid portal deployment with Gartner stating “Backbase is among the most highly regarded portal vendors in terms of time to implement.”.
In The Great Portal Divide 2011, Gartner wrote:
“Lean portals are unburdened by the bulk and legacy of comprehensive suites… they often get customers to their desired value more quickly than portal products from larger, more established providers. While organizations adopting traditional, heavyweight portals may take years to avail themselves of even 20% of the full range of capabilities, organizations adopting lean portals employ 80% of the functionality they need within months.”