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Backbase Customer Experience Management (CEM) software suite
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Rich Portal
Next generation Portal solution to delight your Customers and achieve your Business Goals without re-engineering your IT Systems
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Rich Forms & Calculators
Create and manage web forms that are extremely user-friendly and maximize online conversion
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Rich Product Finder
Allow your customers to quickly search and filter through an extensive product catalog
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Co-Browse & Chat
Provide real-time assistance to customers that need help and increase conversion and issue resolution
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Enterprise Framework
Backbase Enterprise Ajax Framework is a robust and comprehensive Ajax engine that transforms any web browser into a rich presentation environment.
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Overview of Backbase's Expert Services to enable, facilitate and deliver successful projects
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Co-browse & Chat for real customer help and service
Backbase Co-browse and Chat provides real-time assistance to customers that need help. Very often, end users might find themselves lost in a complicated application.
Increase Customer Satisfaction and Conversion
through collaborative browsing
Backbase Co-browse and Chat provides real-time assistance to customers that need help. Very often, end users might find themselves at loss in a complicated Web application. They easily become frustrated and end up giving up and moving away. With Co-browse and Chat you can engage directly with them by hand holding and by providing expert advice where necessary. Co-browse and Chat have proven to significantly increase customer satisfaction and online conversion.
How does it work?
Simply add the Co-browse engine to your website. When a user connects to your site the engine is automatically downloaded to the browser. The user is then able to request co-browsing by simply clicking a button on the Web page. The end-user can select to communicate with the company representative either with Chat or by calling on the phone. Once the communication has started the company representative can guide the end user through the Web page or through filling out a complex data entry form. Sensitive data such as SSN and credit card numbers entered by the end user can automatically be masked and hidden from the representative. The software is easy to install and requires no plug-in. The application comes with an advanced enterprise integration architecture that facilitates easy integration with your customer content center and other relevant business applications.
What are the benefits?
- Enhance customer experience and satisfaction by hand holding customers through the application
- Improve online application and transaction completion rates
- Prevent customers from abandoning online interactions
- Stimulate people to use your web channel more
- Increase customer satisfaction and loyalty
How can I use Co-browse?
- Co-navigate many types of web applications in a higly efficient way.
- Interact with a customer by using the customer's Web browser to show them something or help them to fill in forms
- Allows remote participants to easily synchronize pointing, scrolling and browsing of uploaded content in their web browsers
- Push relevant pages to visitors to up-sell and cross-sell
Where to use it?
Companies that are serious about online self-service and e-commerce use Co-browse to help and walk non-technical web users through a Web application. There product has been designed to meet the needs of technical support and telesales departments that need to see the end-user screen and sometimes take control of it. In short, when there is need for real-time and direct online collaboration, there is Backbase Co-browse and chat to help you!
Features & Benefits
| Features | Benefits |
|---|---|
| Usage | |
| One-click start | Enable customers to start co-browsing with a single click |
| Real-Time Collaboration | Provide hands-on assistance with co-browsing and joint form-fill features. Customer and Agent can fill-out forms together, field-by-field |
| Chat or phone support | Make chat or phone contact available whenever visitors request it, or proactively invite them to chat / call. |
| End user Indicators | Highlight text and use symbols to point out fields |
| Simple, easy to use | Keep the interactions extremely simple and safe |
| Secure | Full security included for sensitive information (e.g. credit card and SSN) |
| Architecture | |
| Zero-install | Flexible and easy deployment: No pre-installation or pre-registration requirements (zero-install). No reliance on any controls, applets, plug-ins or binary executables |
| CRM & Call Center integration | Seamless integration with existing CRM & Call Center software packages through the XML-API |
| One step implementation | Simply include a link to Backbase co-browser’s engine (JavaScript) |
| Support major browsers | Support IE, Firefox, Safari, and Opera |