Analyst Recognition

Backbase has been named a leading innovator in the portal sector by the world’s premier analysts. Read all about what they thought about our product and philosophy:

Backbase is a leader in the Forrester Wave for Omni-Channel Digital Banking Solutions, Q3, 2015:

“Backbase offers broad business capabilities, rich support of customer experience, and very solid technology and architecture. With Backbase being a pure-play vendor, it is not a surprise that its commitment to its omnichannel banking solution is high.”

-- Forrester Wave™: Omni-Channel Digital Banking Solutions, September 2015.

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Backbase ranks #2 for B2C Apps according Gartner's Critical Capabilities for Mobile Application Development Platforms Report, 2015:

This research evaluates 14 MADP vendors across four use cases of growing demand for mobile apps. IT leaders should assess these vendors, including the recent expansion in developer tooling, and move from traditional coding to business-led visual techniques.

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Backbase was named as Visionary in Gartner's Magic Quadrant for Mobile Application Development Platforms, 2015:

Backbase is doing exceptionally well, and this demonstrates that the constant evolution and improvement of our products is being recognized. We've been delivering great mobile apps and complete omni-channel projects for the past few years for the world's leading FIs, and it's wonderful to have Gartner see this.

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Backbase was listed in Forresters's Market Overview for Omnichannel Banking Solutions, 2015:

Omnichannel banking is one of the key transformation areas in banking. To be prepared for their omni-channel buy and build decisions, application development and delivery teams need information about off-the-shelf omnichannel banking solutions.

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Backbase was named as Visionary in Gartner's Magic Quadrant of Horizontal Portals, 2014:

In its 2014 review Gartner states: "Backbase is among the most innovative vendors in the portal market. Backbase's lean portal is at the center of its ability to address the speed in deploying a UXP that is often sought, but rarely achieved, by organizations with portal initiatives."

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Ovum Names Backbase Market Leader for Digital Banking:

Ovum classifies their elite Market Leader category as:

"The leading solutions that we believe are worthy of a place on most technology selection shortlists. The vendor (Backbase) has established a commanding market position with a product that is widely accepted as best-of-breed."

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Backbase was recognized as a leading vendor in Garner's Marketscope for User Experience Platform:

Backbase has a strong, compelling vision of a UXP, with good integration between its WCM and website optimization tools, and powerful compositing features. It has good support for mobile development, both native and hybrid applications.

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Backbase was evaluated by Forrester' Jost Hopperman in Market Overview: Off-The-Shelf Channel Banking Solutions Can Differentiate And Manage Costs :

Today’s banks need solutions that supporting the channels that the banks and their customers require. Key requirements include great customer experiences; a single view of customers, products, and services; and often cross-channel capability. In parallel, even the most strategic channel banking initiatives need to manage cost.

"Backbase is the only vendor with strong built-in content management capabilities." and "Backbase Portal comes closest [to UX Management] by combining CX analytics and rules."

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Backbase was designated as leading Lean Portal vendor in The Great Portal Divide:

"Many customers want lean portal products geared to the more fundamental portal proposition — providing a personalized point of access to relevant information, business processes and people. Lean portals are unburdened by the bulk and legacy of comprehensive suites. Where they may lack accommodation for integration with legacy systems and some add-on components, they often get customers to their desired value more quickly than portal products from larger, more-established providers."

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Celent Reviews Backbase as part of their 'Stand-Alone Insurance Portal Solutions' report

“Meeting and/or exceeding the expectations of users, no matter where they lie on the value chain, is now the goal of many solutions,” says Mike Fitzgerald, Senior Analyst with Celent’s Insurance Group and author of the report.

This report provides a detailed snapshot of the various vendors in this space. It will be useful to familiarize staff on the range of functions available, and to build a short list of suppliers during vendor selections.

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Backbase was designated as leading Lean User Experience Platform vendor in Who's Who in the Emerging UXP Market:

"Backbase has established a solid niche in the financial services vertical industry, with its portal-less portal, which is particularly strong in the banking industry, and it is now moving toward the UXP market. Backbase considers itself to be a "lean UXP," due to its ease of deployment and development. Because Backbase came from the mashup market, it relies extensively on the REST model, which is inherently easy to develop within."

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Real Story Group Evaluates Backbase Portal 5.3:

"Backbase offers a lightweight portal offering that encourages client-side development and simple integration mechanisms. It is one of the few products in the market that is purely widget based. This, coupled with its strong client framework, makes it quite suitable for building applications that have richer client functionality compared to other products."

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Forrester's Next-Generation Digital Financial Services Report:

"Rising customer expectations and an increasingly dynamic retail financial services market are making many financial firms’ websites seem increasingly outdated. While most eBusiness executives want to provide compelling digital experiences, most financial services firms’ online services don’t take advantage of the full potential of online and mobile technologies today."

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