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Join the Big Shift at Backbase ENGAGE 🚀Register now

Sales & Marketing Operations Manager

Atlanta - Sales

Sales & Marketing Operations Manager

Backbase is seeking a strategic leader to optimize the systems and processes used to bring in new customers. As the Sales and Marketing Operations Manager, you are the connective tissue for the Mid-Market Sales and Marketing teams analyzing data to support sales leaders in exceeding their targets.

What you'll do

You are an experienced professional with a background in sales, marketing, or sales operations in the software industry. You are self-motivated, detail-oriented, metrics obsessed, and seek to leverage data-backed insights to bring in new customers.

If you’re looking to be part of a fast-growing company that’s disrupting the industry by building transformative technology, join our team and play a pivotal role in developing the future of fintech.

Who you are

The successful candidate will encompass a specialised expertise and skill while maintaining established standards of quality and accuracy:
Key Responsibilities:

Supercharge Mid-Market Sales & Marketing:
● Standardize reporting & track performance: Partner with leaders to ensure clear metrics & insights.
● Build & manage analytics programs: Empower data-driven decisions across all stages of the funnel.
● Support weekly forecasting, deals, & campaigns: Identify risks, propose improvements, analyze MQLs & pipeline.

Empower Mid-Market Account Executives:
● Identify & share best practices for growth: Foster collaboration & knowledge sharing.
● Onboard & advise new hires: Become their trusted resource for sales processes, tools, & execution.
● Assist with quote-to-cash & tool evaluation: Ensure smooth operations & provide the right tools for success.

Connect the Dots & Drive Growth:
● Break down silos across teams: Foster collaboration for a seamless customer journey.
● Own & enforce best practices: Ensure consistent excellence in marketing & sales funnel. Communication and leadership is key!
● Empower marketing to analyze performance & demonstrate ROI: Drive revenue-focused initiatives.
● Identify & implement process improvements: Continuously optimize for efficiency & effectiveness.

Collaborate & Lead Across Teams:
● Liaise between Sales, Marketing, CS, Product, & more: Bridge communication & knowledge gaps.
● Drive programs for incremental sales & improved customer experience: Focus on impact & results.

Bonus Points:
● Tech & data savvy, love complex operations & process improvement.
● Collaborative, calm under pressure, thrive in a fast-paced environment.
● Excellent communication & persuasion skills, self-starter with initiative.
● Experience with Google Sheets/Excel, Salesforce, Marketo, Tableau (preferred).
● Fintech industry knowledge (preferred).


Our Perks

Loud and busy sometimes but always friendly, helpful, and super fun. We love to celebrate each other’s achievements, share jokes, and our love for food, movies, traveling, and sports. We’re one big and diverse family working towards the same goal.


Multiple options to choose from; you choose the plan that will work best for you and your family members.


Free daily healthy lunches, prepared by our in-house chef. Plus plenty fresh fruit, and snacks.


With MARTA within a few feet away and a security access parking garage attached to our building with 835 covered parking spaces, you choose how you would like to get to the office and we will pay for either option.


Regular happy hours at the office with drinks, snacks and lots of laughter.


You can wear clothes you feel comfortable in.

High spec equipment

We provide all employees with high-spec Macs and tech set up.

Application form


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