FinovateEurope is designed to showcase the most innovative new financial technology products and ideas from established industry leaders, as well as cutting-edge innovators like Backbase.
Most online banking portals are outdated, lack customer focus and are not ready for the mobile era. Backbase delivers a next generation portal solution with powerful web 2.0 functionalities that run within regular browsers, as well as in new devices such as tablets and smart phones, from a single platform. Backbase Portal seamlessly integrates functionality and content from your existing systems (e.g. core / Internet banking, CRM, PFM, CMS) and blends them together in a customer-centric user interface and optimized customer journey.
During FinovateEurope Backbase will show the future of digital banking, by presenting its:
Multi-channel Bank 2.0 Portal solution, that is optimized for regular browsers, tablets and smart phones, all from a single platform, using smart widgets.
Portal Manager Dashboard, that enables e-Business professionals to manage and optimize their online and mobile banking platform, all from a single graphical user interface.
The selection process for FinovateEurope is exceptionally competitive, and Backbase will appear alongside some of Europe’s and America’s most exciting emerging technologies.
“I’m really proud to be selected by the Finnovate team to demo our Bank 2.0 Portal Software,” said Jouk Pleiter, CEO and Co-Founder of Backbase. “It is our fourth time presenting at Finovate, and this time we will demonstrate several major new features that will dramatically change how e-Business executives manage and optimize their online and mobile banking channels.”
“We are delighted to have Backbase doing a demo at FinovateEurope 2011,” said Eric Mattson, CEO of Netbanker and Finovate. “Optimizing the online customer experience, and implementing a scalable mobile strategy is a struggle for most modern financial institutions. We really think Backbase offers a great solution to bring both the end customers and the e-banking executive what they need.”