Backbase Portal
Backbase delivers
Next Generation Portal Software
Backbase Portal is a Customer Engagement platform that delivers powerful Web 2.0 functionalities to help you increase online revenue and acquire and retain customers.
What Is It?
An unique user-experience presentation layer for creating and managing superior online customer experiences.
Who Is It For?
Medium- to large-size companies, which need a modern Web 2.0 portal solution to optimize e-business results.
Why Use It?
Most portals are outdated and lack customer focus. We turn your portal into a 'Customer Engagement Platform'.
Explore the Core Backbase Portal Functionalities:
Superior Experience
Backbase Portal helps you to create intuitive and responsive graphical user interfaces that offer a superior customer experience. Backbase Portal supports all popular browsers and enables you to create smooth and highly-effective, Rich Internet Applications. Learn more.
Reusable Widgets
Create mini, autonomous, web applications that can be embedded into your portal page, but also into any third-party web page. Backbase helps you to easily expose your existing applications as widgets. Learn more.
Customer in Control
Empower your end-users to customize their personal portal page to their unique needs. Empower end-users to enable and disable widgets, select their preferred layout and define customized views for the contents and functions they use most frequently. Learn more.
Mobile Optimized
As touch screen phones become the norm, mobile touch web applications are becoming a must. Create mobile optimized widgets with finger friendly layouts, small screen navigation and lightweight pages that are fast to load. Learn more.
Easy Portal Management
Backbase Portal Manager is a graphical user interface for e-business teams to manage your Portal directly, without IT support. Portal Manager comes with workflow and multiple authorization levels to make sure you don’t make mistakes. Learn more.
Easy Content Management
Backbase CMS lets you easily add, edit and remove content from your portal. If you already have a CMS, you can keep using it and integrate your content directly into Backbase Portal. Learn more.
Easy Forms Management
With Backbase Forms you can create and edit forms, but most importantly: manage the business logic and business processes behind them. Backbase also helps you to design the process that routes the form input to the right systems and people within your organization. Learn more.
Integrate with Existing Systems
Backbase Portal sits on top of your existing IT systems and enables you to re-purpose their capabilities into a more seamless online customer journey. Backbase Portal provides a single point of access and integration of applications across the enterprise. Learn more.
Proven Security Model
Backbase Portal enables you to give different customer segments (groups) different access rights and permissions within your portal. User rights can be acquired from your existing security systems or can be defined within the Backbase Portal Manager. Learn more.
App Store - Click and Run
Backbase Portal comes with pre-built widgets and Web 2.0 apps features that are directly available in the Portal App store. Additionally, you can easily add other applications (yours and third-party) into the Portal App Store and make them directly available to your portal users. Learn more.
Smart Targeting
Every user is unique. With Backbase Portal you can target customer segments and individual users based on their behavior and profile. Backbase’s advanced targeting rules enable you to define smart cross-sell and up sell scenarios. Learn more.
Integrated Web Analytics
Know who is visiting your portal and what they are viewing. Backbase Portal integrates with your best-of-breed Web Analytics software and brings you real insight into your visitors’ behavior, and will help improve your online conversion ratios. Learn more.
