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Essential resources for banking executives:Enter ‘Banking Reinvented’

Product Director

Atlanta - Products

Product Director

In one of our most important markets - the USA, you represent the entire Backbase product: Our Engagement Banking Platform across different verticals such as Retail and Business Banking from Onboarding to Servicing to Loan origination. We are looking at you to make a real impact with our customers as a domain expert that evangelizes Backbase and connects our platform to the needs and priorities of our customers. Our prospects and customers trust your experience and understanding of their unique challenges and you are able to articulate our product value, vision and roadmap matching those challenges. We expect someone that can genuinely help our customers and steer them towards a value based RoI conversation. From every engagement, you carefully bring back actionable feedback to diverse product teams located globally and help prioritize the needs for the US Market.
You are passionate about our award winning products that help our customers to think beyond banking and offer innovative solutions for the daily financial needs of their users - whether it’s a Community bank or a progressive Credit Union in the US. Working closely with global product development teams, you influence our leading global Backbase product to cater well to the specific needs of your region. You are not afraid to roll up your sleeves and work on the smallest details of customer requirements and market needs to ensure we build the optimal product for our customers. You do this while extensively collaborating with global product leadership to build an exciting strategy and vision that will set us up for future success with customers in your region!

What you'll do

Subject Matter Expert / Domain Expert - Commercial or Small Business Banking Experience is a must and ideally engaging with Credit Unions and Community Banks - This is a must have as we expect you to be the leading trusted voice for prospects and customers in this domain.
Product Strategy - Defining and driving our engagement banking product vision for your region together with your team, global product leadership, Backbase US leadership and other internal stakeholders, taking into account customer / prospect requirements and market developments;
Frontline Obsession - Establishing strong and trusted relationships with customers, internal stakeholders like Sales & Customer success teams as well as external partners to ensure we deliver a great product; Reflect and promote the voice of the customer into product development (all the direct feedback, experience, and stories of the company’s customers, future customers, and other stakeholders); Strategic advisor during sales cycles & projects from a Product Point of view
Evangelism - You strongly represent the Backbase product both internally as well as externally, from both an operational level as well as at a strategic level at our customers, prospects, standards bodies like FDX and at conferences in your region.

Who you are

-You are customer-obsessed, and bring a mix of business, functional & UX know-how
-You have 10+ years experience in a product role working in a digital, cross-functional environment and ideally across different locations & cultures
-You have strong domain knowledge in Small Business Banking or Commercial Banking / treasury similar domains and can really act as a Subject Matter Expert on this topic for Financial Institutions ranging from large banks to Credit Unions or Community Banks, backed by years of experience in product management;
-You have a distinctive strategic mindset and ability to prioritize and delegate high numbers of tasks with varying workload and importance;
-You are driven and constantly pushing toward clarity and delivery while balancing the need for great collaboration;
You prefer executing smart experiments with an outcome focused on challenging assumptions and learning, over personal opinion;
-You are passionate, ambitious and a “go-getter”.


Our Perks

Loud and busy sometimes but always friendly, helpful, and super fun. We love to celebrate each other’s achievements, share jokes, and our love for food, movies, traveling, and sports. We’re one big and diverse family working towards the same goal.


Multiple options to choose from; you choose the plan that will work best for you and your family members.


Free daily healthy lunches, prepared by our in-house chef. Plus plenty fresh fruit, and snacks.


With MARTA within a few feet away and a security access parking garage attached to our building with 835 covered parking spaces, you choose how you would like to get to the office and we will pay for either option.


Regular happy hours at the office with drinks, snacks and lots of laughter.


You can wear clothes you feel comfortable in.

High spec equipment

We provide all employees with high-spec Macs and tech set up.

Application form


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