The Moneywise Customer Service Awards in the UK recently named Metro Bank ‘Most Trusted Financial Provider’. This is based on the results of a survey that saw 50,000 customers vote for the country’s most trusted financial services companies.
More specifically for Backbase, Metro Bank won in the category of ‘Best Mobile Banking App’, which is great recognition for our digital banking platform.
Since its initial launch in 2010, Metro Bank has demonstrated an innovative, customer-focused approach that has underscored its success as a true challenger – being the first new high street bank to open in the UK for over a hundred years. In putting innovation and customer-centricity at the forefront of their development, Metro Bank has collaborated with Backbase to further improve customers’ digital experience.
Backbase was selected on the basis of its high expertise in developing customer experience platforms across multiple channels, and aligns with Metro Bank’s strategy of combining retail banking success with online experiences.
“I’m over the moon that Metro Bank has been recognised so highly by the 50,000 people who voted in the Moneywise awards,” said Metro Bank CEO, Craig Donaldson, “and would like to say thank you to everyone that took the time to vote for us.
“The breadth of awards we had the privilege to receive shows that great service is about meeting the needs of our customers, however they want to do business with us – on-the-go, in our stores or over the phone – and by providing products that can be trusted.”
Jouk Pleiter, CEO at Backbase, also commented on the collaboration: “Congratulations to the Metro Bank teams who have been dedicated to creating an intuitive design and rich functionalities, which put them ahead of the fierce competition. Metro Bank is empowering entrepreneurs to take more control of their digital banking experience, and we’re delighted that the Backbase platform has enabled them to do so.”
Photo courtesy of Metro Bank.