Backbase Intelligence fabric
Backbase
AI will reshape every corner of financial services - from customer experience to internal operations. With Backbase Intelligence banks harness the full powers of AI and data to boost productivity, reduce operational costs, and deliver smarter, frictionless journeys across the board. Built natively into our platform, intelligence is the engine that helps banks accelerate their AI roadmap and turn ambition into execution.

Move from slow, manual processes to intelligent workflows
The Backbase Intelligence Fabric enables banks to unlock unseen operational efficiencies in the middle and back office while delivering a premium, tailored customer experience at scale. Build intelligent workflows and multi-agent solutions with the precision of code or the speed of drag-n-drop. The integration of AI into banking operations isn't just a tech upgrade - it’s a fundamental shift in how banks operate and thrive in an AI-native future.
Agentic AI
Modernize banking by deploying AI agents that automate repetitive tasks and revolutionize complex workflows and customer journeys. Use Backbase as your launchpad to implement Agentic AI workflows that unlock unseen operational efficiencies and accelerate revenue growth.

Hybrid AI services
Accelerate time-to-value with enterprise-ready AI capabilities embedded across the Backbase Banking Platform. By combining predictive AI for intelligent decisioning with generative AI for dynamic content and interaction, banks can unlock smarter, faster outcomes. With ready-to-use models, real-time insights, and flexible orchestration, data becomes action, thereby improving service, speeding execution, and driving results across every journey.

Data foundation
Leverage Backbase for a unified, AI-ready data foundation. Connect, govern, and activate your bank’s data with a secure, modern architecture designed for financial services. Backbase consolidates data from core systems, channels, and fintech partners into a single platform that’s ready for real-time insights, advanced analytics, and AI-driven experiences. From intelligent automation to regulatory compliance, lay the data foundation that powers your next generation of growth.

Drive intelligent customer engagement and sustainable growth
Activate customer data to deliver timely, contextual advice and personalized product recommendations across every journey and touchpoint. AI-driven insights power smarter onboarding, precise cross-sell and up-sell strategies, and consistent, proactive service. By becoming a daily partner in your customers’ financial lives, banks can deepen relationships, maximize share of wallet, and extend customer lifetime value—without adding complexity.
~33%
potential boost in efficiency and productivity from adopting AI
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+600
basis points (BPS) revenue lift when AI supports customer-facing banking staff
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1/3
of all banking work is highly automatable
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66%
of banks that implemented AI have achieved cost savings
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Capabilities
Data Lakehouse
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Backbase leverages Microsoft Fabric to power a unified Data Lakehouse architecture. This enables you to collect and structure data from across the platform for reporting, analytics, and AI/ML use cases, all from a centralized, scalable environment.
Data ingestion
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Easily bring data together for analysis with out-of-the-box ingestion templates and no-code configuration. Microsoft Fabric Data Flows simplify transformation logic, helping your teams manage ingestion with speed and precision.
AI & ML
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Leverage your data for smarter insights and automation. With AutoML and the Azure data cloud, Backbase enables experimentation, model training, and faster development of intelligent banking experiences.
Analytics
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Use Microsoft Fabric to explore, transform, and prepare data for analysis. Data engineers gain a streamlined way to enable business intelligence, machine learning, and operational decision-making.
BI reporting
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Connect BI tools like Power BI or Tableau directly to the Data Lakehouse. Use dashboard accelerators or your own tooling to unlock real-time reporting and support data-driven decisions at scale.
Anonymization
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Safeguard data privacy with Microsoft Purview. Define, process, and anonymize customer data for safe use in reporting and analytics — ensuring compliance without compromising insight.
Real-time analytics
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Track customer behavior as it happens, from screen views to interactions and crashes. Combine real-time dashboards with historical reporting for a full view of engagement trends.
Segmentation
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Segment users by profile attributes or behavioral data from any connected source. This enables hyper-targeted experiences across the Backbase platform for improved relevance.
Data science
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Give your data scientists open access to the Data Lakehouse. Use familiar tools like Spark notebooks to run experiments, develop models, and extract value from enterprise-wide data.
Put intelligence to work
Backbase
Discover how to activate AI across customer journeys, operations, and growth.
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