Dubai, November 09, 2023 - Backbase, the leading Engagement Banking Platform provider, has been named the ‘Best Digital Transformation Provider’ at the MEA Finance Awards 2023. This award highlights Backbase's pioneering efforts in advancing the financial sector through innovation and customer-centric solutions. Dedicated to digital transformation in banking, Backbase collaborates closely with financial institutions, enabling them to deliver engaging and seamless experiences to their customers.
The MEA Finance Awards 2023, a premier platform in the financial sector in the Middle East and Africa, celebrate outstanding achievements and progressive initiatives across the region. Backbase's win highlights its exceptional role in driving progressive modernization and journey orchestration with its composable platform architecture, empowering customers to continuously adapt and innovate.
"Our recognition at MEA Finance Awards reflects Backbase's relentless dedication to reshaping banking experiences in the region. We empower financial institutions with cutting-edge, composable, and agile engagement banking solutions. This award is not just a testament to our present achievements but also a promise of our commitment to the future of banking.” said Matthijs Eijpe, Regional Vice President CEEMEA at Backbase.
At the core of Backbase's success is its powerful open platform enabling progressive modernization for banks. This flexible solution revolutionizes operational strategies and creates tailored experiences for diverse customer segments. Backbase’s Engagement Banking Platform allows seamless orchestration of customer journeys, ensuring personalized interactions based on individual needs.
Backbase is esteemed by leading financial institutions including Saudi National Bank, Banque Saudi Fransi, Bank Al Bilad, Standard Bank Group, Mauritius Commercial Bank, BIAT, I&M, Ila Bank and National Bank of Bahrain. Its market-leading Engagement Banking Platform has been endorsed by industry analysts IDC, Omdia, Forrester, Ovum, and Celent.
Backbase is on a mission to re-architect banking around the customer.
Backbase created the Backbase Engagement Banking Platform – a unified platform with the customer at the center, empowering banks to accelerate their digital transformation. From customer onboarding, to servicing, loyalty and loan origination, our single platform — open and frictionless, with ready-to-go apps — improves every aspect of the customer experience. Built from the ground up with the customer at the heart, our Engagement Banking Platform easily plugs into existing core banking systems and comes pre-integrated with the latest fintechs so financial institutions can innovate at scale.
Industry analysts Gartner, Celent, Omdia and IDC continuously recognize Backbase’s category leadership. Over 120 financials around the world have embraced the Backbase Engagement Banking Platform - including Over 120 financials around the world have embraced the Backbase Engagement Banking Platform - including Standard Bank, Mauritius Commercial Bank, I&M, BIAT, Stanbic Bank, Advanzia, Banco Caja Social, Banco de la Nacion Peru, Bank of the Philippine Islands, Citizens Bank, Greater Bank, HDFC, Judo Bank, KeyBank, National Bank of Bahrain, Natwest, Raiffeisen, Société Générale Group, and TPBank.
Backbase is a private fintech company, founded in 2003 in Amsterdam (Global HQ), with regional offices in Atlanta (Americas HQ), Boise, Cardiff, Dubai, Hyderabad, Kraków, London, Mexico City, Milano, New York, Singapore (Asia HQ), Sydney, and Toronto.