Differentiate customer experiences with tailored value propositions
Backbase
Go beyond a transactional relationship and one-size-fits-all banking apps. Turn your digital channels into a growth engine by delivering segment-tailored experiences, personalized products, and AI-enabled advice that foster deeper, loyal customer relationships at scale.
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Stand out with tailored offerings like family banking, digital investing, product bundles for any customer segment.
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Drive daily engagement with hyper-personalized tools for your customers’ needs, across all segments.
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Expand your offering and transform digital channels into a powerful growth engine.
Boost loyalty with services built around real life
Modernize at your own pace
Backbase gives retail banks a unified, modular platform to launch, scale, and monetize digital services. Add high-impact products and capabilities to your existing offerings and expand at your own pace — layering on new services as client needs evolve and business priorities shift.
Tailored value propositions
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Deliver personalized services like family banking, digital investing, and lifestyle perks to boost engagement, grow revenue, and stay top-of-mind.
Family banking
Household banking
Tailored experiences
Hyper-pesonalized experiences
Product bundles
Multi-segment app
Capability highlights
Leverage out-of-the box capabilities you can combine and customize to create solutions tailored to your clients’ needs.
Digital onboarding
Portfolio overview & performance
Entitlements
Plan manager
Experience manager
User lifecycle management
Segment-based apps
Household management
Identity verification
Why Backbase
Backbase is the world’s first AI-powered banking platform designed to turn ambitious banks into unstoppable growth engines.
Best of suite
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Meet your clients’ every need with a unified suite powering all your digital services and channels across all lines of business.
AI-powered platform
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Drive growth with every client interaction with AI-powered recommendations and next-best action suggestions on any channel.
Buy and build
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Get to market faster with 400+ customizable capabilities and ModelBank implementations you can tailor to your needs.
Proven expertise
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100+ leading financial institutions worldwide trust Backbase to power their digital banking services.
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See it in action
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Ready to transform your bank? Discover how Backbase’s platform empowers you to modernize faster, deliver seamless customer journeys, and drive lasting value.
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