Revenue growth, reimagined with AI
Grow your share of wallet, boost product uptake, and maximize the value of every customer — from day one. With intelligent orchestration built into the platform, you can turn fragmented engagement into personalized, data-driven journeys that drive lifetime value.
Built to drive top-line growth
Unlock the full revenue potential of your customer relationships — faster and smarter.
Why banks choose to unlock revenue growth with AI
Growth isn’t just a volume game. It’s about increasing lifetime value through smarter, more personalized engagement. Banks choose our platform because it transforms product sales from one-off moments into orchestrated journeys — increasing share of wallet and deepening relationships over time.
What’s included with AI Factory for customer engagement
Here’s what comes out of the box to help you unlock smarter engagement and predictable growth. These aren’t concepts — they’re pre-built tools, orchestrators, and AI agents ready to deploy.
Customer Lifetime Orchestrator (CLO)
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Intelligent coordination of onboarding, activation, expansion, and retention flows based on customer intent.
Product recommendation engine
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Predicts next-best products based on behavior, life stage, and segment-specific patterns.
Churn prediction model
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Detects early signs of disengagement and triggers retention interventions automatically.
Segment-based growth playbooks
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Pre-configured journeys tailored to retail, SME, or commercial banking strategies.
AI-powered use cases in action
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From smarter self-service to intelligent insights, here are just a few of the production-ready use cases you can activate with AI Factory.
Why Backbase
Backbase is the world’s first AI-powered banking platform designed to turn ambitious banks into unstoppable growth engines.
Best of suite
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Meet your clients’ every need with a unified suite powering all your digital services and channels across all lines of business.
AI-powered platform
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Drive growth with every client interaction with AI-powered recommendations and next-best action suggestions on any channel.
Buy and build
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Get to market faster with 400+ customizable capabilities and ModelBank implementations you can tailor to your needs.
Proven expertise
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100+ leading financial institutions worldwide trust Backbase to power their digital banking services.
Ready to deliver better experiences?
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Let’s create customer journeys that are personalized, effortless, and built for loyalty.
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