Customer experiences, powered by AI
Deliver faster service, personalized advice, and seamless interactions - all powered by AI. With Backbase, you go beyond channel upgrades and empower real-time, meaningful experiences that keep customers engaged.
Built to serve with speed and relevance
Design experiences that adapt in real time, personalize at scale, and make every interaction count.
Reduce wait times and friction
Personalize every interaction
Increase task completion
Boost customer satisfaction
Why banks choose to elevate experience with AI
Digital channels are only as good as the experience they deliver. Static menus, long wait times, and irrelevant content turn customers away. Our platform transforms how banks engage — with intelligent workflows, smart routing, and personalized advice embedded across every interaction.
What’s included with AI-powered customer experience
Everything you need to deliver intelligent, seamless banking - right out of the box.
Conversational AI agents
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For 24/7 support, FAQs, and context-aware guidance in real time.
Experience orchestration engine
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Orchestrate end-to-end customer journeys across onboarding, servicing, and more.
Personalization modules
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Adapt content, offers, and prompts based on behavior, segment, and preferences.
Interaction analytics
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Monitor drop-offs, pain points, and channel engagement to continuously optimize.
Multichannel delivery tools
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Design once, deploy across chat, mobile app, and web.
AI-powered use cases in action
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From smarter self-service to intelligent insights, here are just a few of the production-ready use cases you can activate with AI Factory.
Conversational banking
Financial Coach | Advice
RM Productivity
CSR Productivity
Fraud prevention
Why Backbase
Backbase is the world’s first AI-powered banking platform designed to turn ambitious banks into unstoppable growth engines.
Best of suite
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Meet your clients’ every need with a unified suite powering all your digital services and channels across all lines of business.
AI-powered platform
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Drive growth with every client interaction with AI-powered recommendations and next-best action suggestions on any channel.
Buy and build
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Get to market faster with 400+ customizable capabilities and ModelBank implementations you can tailor to your needs.
Proven expertise
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100+ leading financial institutions worldwide trust Backbase to power their digital banking services.
Ready to unlock real growth?
Backbase
Grow product holdings, reduce churn, and orchestrate lifetime value with AI-powered precision.
Backbase