Backbase Recognized by the IDC MarketScape as a Leader for North America Digital Banking Customer Experience Platforms

Backbase has been recognized as a Leader by the IDC MarketScape for North America Digital Banking Customer Experience Platforms. The IDC MarketScape assessed 11 vendor solutions and Backbase was named as a Leader.

Backbase was recognized for the following strengths:

 

  • • Backbase has never acquired a technology solution from another vendor, creating the company a clean architecture and allowing it to focus on enhancing its solution rather than integrating acquired ones.
  • • Backbase provides a single platform for all lines of businesses, including customer-facing and employee-facing applications. 
  • • The solution is core agnostic and has open standards and built from the ground up and on the cloud. In addition, Backbase Marketplace allows for more embedded financial solutions. 
  • • Solutions can be deployed either on premises, in a public cloud, or as a fully hosted solution.

This recognition is a testament to Backbase’s strategic platform vision, empowering banks to make the paradigm shift from being channel-first to customer-first.

“Backbase has never acquired a technology solution from another vendor, creating the company a clean architecture and allowing it to focus on enhancing its solution rather than integrating acquired ones.”
-Marc DeCastro, Research Director, Consumer Banking, IDC Financial Insights.

“Backbase is a vendor that was most likely to be on a financial institutions list of possible replacement options for their digital banking needs.”
-IDC MarketScape

 

About IDC MarketScape

SOURCE: IDC MarketScape North America Digital Banking Customer Engagement Platforms 2022 Vendor Assessment, by Marc DeCastro, March, 2022, IDC #US48061122

IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. The Capabilities score measures vendor product, go-to-market and business execution in the short-term. The Strategy score measures alignment of vendor strategies with customer requirements in a 3-5-year timeframe. Vendor market share is represented by the size of the icons.

 

Download the full report today

to discover more about the strengths of the Backbase Engagement Banking Platform.

Get our latest research insights and weekly updates. Sign up now
Cookies on Backbase
We and third-parties use cookies on our website. We use cookies for statistical, preferences and marketing purposes. Google Analytics cookies are anonymized. Your preference can be changed by clicking 'Change options'. By clicking 'Accept' you accept the use of all cookies as described in our privacy-statement.
Necessary
Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.
Preferences
Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.
Statistics
Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.
Marketing
Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.