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ENGAGE Europe 2024

It's time to reinvent banking!

Join us at ENGAGE Europe at the Hyatt Regency Amsterdam (24-26 September) and immerse yourself in the latest insights needed to modernize your bank with tailored strategies specifically crafted for the European market.

Explore compelling sessions led by top banking leaders, designed to inspire and equip you for the future of finance. Learn how to make the shift from Traditional to Engagement Banking and put your customers at the heart of everything you do.

Event Header Image Engage Europe 2024 EN

Why attend ENGAGE Europe

Gain insights

from your peers about challenges and opportunities in European banking.

Learn

from customer cases about how they successfully progressively modernized.

Discover

how journey-led progressive modernization can drive faster innovation without straining your budget.

Find out

about the latest developments in Retail, Business, and Wealth Management from our product experts.

Meet the speakers

Step into a world of innovation at ENGAGE Europe, where leading minds from Backbase and beyond converge to redefine the banking experience. Our expert-led sessions are tailored to provide you with actionable insights and strategies for centering your operations around customer needs, and moving away from outdated banking practices and legacy tech that's holding you back. It's time for banking to be reinvented. Are you ready to lead the way?

Agenda

Here is a sneak peak of the ENGAGE agenda. More details will be added as we get closer to the event but you can expect a schedule full of insightful content, as always!

24 September 2024

18:00 - 22:00

Welcome reception and dinner

Start off ENGAGE strong with a welcome reception and walking dinner at the Hyatt Regency Amsterdam | Sarphatistraat 104, 1018 GV Amsterdam

25 September 2024

08:30 - 09:15

Welcome & networking

Welcome to the Hyatt Regency Amsterdam and allow time for you to get settled in.

09:15 - 09:35

Introduction

A short session to welcome you to this day's event, as well as explain the agenda and topics.

09:35 - 10:10

Banking Reinvented

Banks need to continuously modernize their legacy tech to increase revenue and maximize profitability. However, traditional strategies often fall short of a holistic approach to maximizing customer lifetime value, optimizing TCO, and boosting employee productivity. Join this session to learn how Engagement Banking streamlines end-to-end customer servicing processes, and enhances cross- and up-sell strategies.

10:10 - 10:45

Coffee break and networking

A short coffee break and a chance to network.

10:45 - 11:20

Enhance customer value through AI and automation

Are you confident your customers are fully benefiting from your bank’s offerings? Join us to discover how we enhance the Engagement Banking Platform with process orchestration and AI capabilities, driving substantial customer value and engagement.

11:20 - 12:10

OTP and DSK: a shared story of digital transformation

We are excited to announce that Maja Treven (OTP Bank, formerly SKB) and Nader Alhatib (DSK Bank) will give a joint customer story keynote. Join their session to hear their very different, yet connected, digital transformation stories. One involves overcoming the hurdle of a merger mid-project while the other shows how transformation projects aren’t just digital, with both illustrating the benefits of a solid foundation and a composable platform architecture.

12:10 - 13:40

Lunch

Enjoy a cater lunch at the Hyatt Regency. An excellent opportunity to network, reply to a few messages, and join the lively discussion around the previous keynote sessions.

13:40 - 14:30

New-gen banking: the transformative power of AI

An engaging fireside chat with experts from Microsoft and McKinsey on AI and its role within the banking industry.

14:30 - 15:00

Acquire, engage, & delight: Building primary banking relationships

Adopting a customer-first approach is a complex challenge for any bank. Join this session to learn how Backbase's composable banking fabric enables seamless integration of digital channels, supercharges customer journeys, boosts employee productivity through unified workspaces, and unifies data from different systems to provide a comprehensive customer view, driving stronger engagement.

15:00 - 15:30

Transform banking with advanced integration and data connectivity

Integration is the top challenge in banking due to continuous modernization of tech stacks and core systems. Join this session to discover how banks can overcome integration challenges and siloed systems with a plug-and-play architecture for instant integrations.

15:30 - 16:10

Coffee and networking

A great chance to meet other banking leaders from across Europe, answer a few emails, and gear up for the rest of the afternoon's keynotes. 

16:10 - 16:55

Defeating the digital natives: how your bank can modernize to keep up with the competition

Join this insightful panel from Backbase partners on how to overcome competition from challengers by embracing modernization.

16:55 - 17:10

Closing remarks

End the first day of ENGAGE with closing remarks from Jouk. 

17:10 - 18:30

Networking drinks

Shift from keynotes and content to drinks and canapés as we enjoy a post-ENGAGE drinks before we head off to the evenings dinner at the Artis Planetarium.

18:40 - 22:30

Dinner under the stars

Join us for dinner and live music under the glow of the universe at the Artis Zoo Planetarium. Located in the Natura Artis Magistra ("Artis") zoo, the fifth oldest zoo in the world, and just a 10 minute walk away from the ENGAGE venue.

26 September 2024

08:30 - 09:15

Welcome & Networking

Welcome again to the Hyatt Regency for our second half-day of session and please take some time to settled in.

09:15 - 09:30

Introduction

A short session to welcome you to this day's event, as well as explain the agenda and topics.

Side session

09:30 - 10:30

Rapid design thinking: turning your challenges into opportunities

After having collected insights on your goals and obstacles throughout Day 1, the Backbase Research and Design team unveil the future concept they've prototyped based on our conversations in this side session on Day 2 . Be sure to join us to reimagine solutions to the business challenges you’re facing today with a future-focused, design-centric approach.

09:30 - 10:00

The next generation of retail banking: from one size fits all to tailored value propositions

With the rapid evolution in retail banking, the next challenge for banks is going beyond traditional digital channels and embracing their customers’ entire lives and ecosystem. Join this session to discover how Backbase's composable platform enables tailored experiences based on each customers' unique lifestyle, providing them with the right offers at each stage of their journey.

10:00 - 10:30

Balancing digital and human touch: strategies for wealth managers & private banks to engage traditional clients, Millennials and Gen Z

Millennials and Gen Z are poised to inherit the financial landscape of the near future. But how can wealth managers and private banks meet their expectations for digital experiences while also growing share of wallet with their existing customer base who values relationship manager interactions? Join this session to learn how Backbase can help you achieve the right blend of digital and human to offer personalized advice at scale.

10:30 - 11:00

Coffee break

 A short break for coffee and discussion.

11:00 - 11:30

Segment-based business banking: meeting the demands of all business customers

Business banking customers value personal interactions, but they also demand personalized digital options for engaging with their bank. Join this session to learn how you can offer segment-based digital banking services for sole proprietors, small and medium businesses (SMBs), and commercial & corporate clients while ensuring consistent, easy-to-maintain experiences, with the right mix of human and digital interactions.

11:30 - 12:00

Democratising Integrations: Interoperability strategies for modern banking partnerships

Discover how to seamlessly integrate systems and applications across their entire lifecycle with a unified solution. This session will explore leveraging robust connectivity for both in-house and third-party systems to enhance financial operations. Learn how unifying all your underlying APIs with a single data model that uses BIAN standards can streamline your bank’s enterprise architecture, transforming your landscape to efficiently manage valuable partnerships, while reducing risks.

12:00 - 12:15

Closing remarks

Jouk, Backbase Founder & CEO, will close off this year's ENGAGE with closing remarks for the end of day 2.

12:15 - 13:30

Lunch and networking

Enjoy a catered lunch and make new connections.

September 24, 2024 | Amsterdam

Welcome reception

On the evening before ENGAGE, we're excited to welcome you to our pre-event walking dinner at the Hyatt Regency Amsterdam. It’s a fantastic opportunity to network with peers and get ready for an inspiring event. 

When:
Tuesday, September 24
Welcome reception, starting at 18:00
Dinner, starting at 19:00

Where:
Hyatt Regency Amsterdam
Sarphatistraat 104, 1018 GV Amsterdam

Hyatt Regency Amsterdam Mama Makan Restaurant
SEPTEMBER 25, 2024 | AMSTERDAM

Dinner under the stars

Experience an evening as captivating as the night sky itself! Join us for dinner, live music and out-of-this-world networking under the stars at the Artis Zoo Planetarium.

When:
Wednesday, September 25 | 6:40 PM - 10:30 PM

Where:
Planetarium at Artis Zoo, 
Plantage, 1018 CN Amsterdam

Event Body Image Dinner a planetarium at Artis Zoo EN

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