This closed-door executive roundtable brings together a select group of senior leaders from Thailand’s top banks and financial institutions. The focus: how to unlock new growth, build primary customer relationships, and deliver seamless, personalized journeys across every segment—retail, SME, and wealth—in a rapidly evolving market.

Key Discussions

• Winning the primary relationship race: Discover how your bank can activate and retain primary relationships through segment-driven strategies, differentiated servicing, and digital engagement

• Orchestrating seamless, intelligent journeys: Design tailored customer journeys for every segment by combining self-service, human touch, and AI-driven personalization to anticipate needs and streamline onboarding and servicing 

• Balancing customer experience and profitability: Deliver high-tech, high-touch service models that elevate satisfaction across segments while optimizing cost-to-serve and operational efficiency.

• Progressive modernization for sustainable growth: Implement incremental modernization focused on high-impact journeys and leverage a composable platform for agility and future readiness 

• Empowering employees with embedded intelligence: Equip employees with unified platforms and smart assist tools to enable proactive, personalized service and boost productivity.