Managing the RM transition for commercial banks, with West Monroe’s Tom Collins

Tom Collins is a Senior Partner and National Commercial Banking Practice Lead at West Monroe, a consulting firm with 250 banking professionals working across commercial lending, credit and risk, treasury management, and payments. 

In this episode of Banking Reinvented, Tom joins host Tim Rutten to make the case that advancements in AI are pushing commercial banking to an inflection point, and the distance between the banks moving and the banks watching is compounding.

The conversation covers the generational shift in commercial client expectations that most banks are still underestimating, the growing competition to find and own the white space in client relationships, and the cautionary tale of banks that convinced themselves strong relationship management was a reason to move slower on technology.

Tom also gets specific about what AI looks like in production: continuous portfolio monitoring that catches emerging risk and attrition signals before they become problems. He also walks through why banks that get the technology right but leave their people unprepared for what comes next are only solving half the problem.

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