State of European Banking 2025 - what’s next for traditional banks?
Discover what 6,303 banking customers across 13 European countries expect from their financial institutions.
This consumer survey report provides exclusive insights into the shifting digital banking and investing preferences across Europe, revealing key trends that will shape the future of financial services.
- Learn why consumers are switching providers
- What drives digital banking satisfaction
- How traditional banks compare to digital native challengers
- Gain insights into how to can stay competitive in a rapidly evolving market
Subline
Key takeaways
from the consumer survey report
Digital dissatisfaction is fueling churn
with consumers switching banks due to poor digital experiences
of banks cite connectivity issues as the biggest barrier to mobile adoption
Investing habits are shifting
many consumers are already investing or planning to invest, with digital-first platforms gaining traction
of banks cite connectivity issues as the biggest barrier to mobile adoption
Personalization is key
for consumers wanting better digital services, including AI-driven recommendations
of banks cite connectivity issues as the biggest barrier to mobile adoption
Traditional banks still lead
but with neobanks steadily gaining ground, it’s not a question of “if” but “when” they will be overtaken.
of banks cite connectivity issues as the biggest barrier to mobile adoption