Backbase, the leading Engagement Banking platform provider, was awarded “Digital Banking Provider of the Year” at the MEA Finance Banking Technology Summit and Awards 2022. The award recognizes Backbase’s customer-centric approach to innovating and curating products and services that are uniquely different and distinctively valuable.
Backbase supports financial institutions as they explore the power of engagement banking by re-architecting banking around their customers, all on a unified platform that transforms their services into seamless journeys.
Backbase also empowers banks and financial institutions to take full control of customer engagement across the entire financial life cycle. Recognizing that customers today have gone digital – and are expecting personalized and seamless experiences at every step – the Backbase Engagement Banking Platform delivers ready-to-go capabilities that orchestrate the customer’s entire journey across multiple devices and touchpoints.
The MEA Finance Banking Technology Summit & Awards 2022 gathered regional banking leaders in a series of panel debates to discuss challenges the region faces as it shifts towards establishing digital, future-focused banks.