Backbase sweeps awards for Digital Banking, Platform Provider in the Middle East and Africa
Dubai, May 11, 2023 – Backbase, the leading Engagement Banking Platform provider, was recognized with two awards at this year's MEA Finance Banking Technology Awards 2023: "Digital Banking Provider of the Year" and "Best Digital Platforms Provider”. This is the second year Backbase received an award, with this year’s ceremony held at the Armani Hotel in Dubai’s iconic Burj Khalifa.
In an ever-changing and competitive landscape, Backbase’s customer-centric approach to digital transformation allows banks to delight customers with digital products and services that cater to their evolving needs.
Backbase works closely with the most established banks in the region, including National Bank of Bahrain (NBB), Banque Saudi Fransi (BSF), and Saudi National Bank, supporting financial institutions as they explore the power of engagement banking by re-architecting banking around their customers, all on a unified platform that transforms their services into seamless digital journeys.
Recognizing that customers today have gone digital – and expect personalized and seamless experiences at every step – Backbase's powerful, composable, and cloud-native architecture empowers banks to orchestrate their customer’s entire journey from onboarding, to servicing, loyalty, and loan origination.
The MEA Finance Banking Technology Summit & Awards 2023 gathered regional banking leaders in a series of panel debates to discuss challenges regional banks face as they shift towards establishing digital, future-focused operations.