Backbase and West Monroe Partner to Accelerate Digital Capabilities for Banks and Credit Unions

Atlanta – March 12, 2024 – Backbase, the creator of the Engagement Banking Platform, announced its strategic partnership with West Monroe, a business and technology consulting firm, to help accelerate the digital transformation of the U.S. banking industry. The partnership combines Backbase’s Engagement Banking Platform, which helps banks and credit unions to provide an improved digital customer experience, with West Monroe’s financial services advisory and digital experience capabilities. 

Whether attracting new deposits, lending relationships, or treasury management clients, financial institutions (FIs) are seeking new ways to acquire customers, boost revenue, and meet the evolving needs of customers. With Backbase, banks and credit unions can progressively modernize or build on top of their legacy IT systems and quickly customize and personalize their digital banking capabilities. The result is a better customer and member experience, operational efficiencies, and the ability to bring products to market quickly. Together, Backbase and West Monroe will help FIs deliver a seamless digital experience across all channels. Already, more than 120 FIs around the world leverage Backbase’s platform.

Empowering financial institutions with seamless digital experiences

"Backbase is dedicated to spearheading digital transformation through progressive banking modernization," said Jouk Pleiter, Founder and CEO of Backbase. "The partnership with West Monroe allows us to accelerate this mission, as it is designed to push the boundaries of what banks and credit unions can offer to their customers and members.”

“At Backbase, we help banks and credit unions to continuously innovate, upgrade their member and customer experiences and go to market with new products and services quickly in order to remain competitive, ” said Vimal Sethi, Global Vice President for Partnership & Alliances at Backbase. “Part of our mission is to align with partners who share the same vision. With West Monroe, we can consult with our joint customers to provide the best solution for their needs and expedite implementation."

Banks and credit unions that want to differentiate and customize their digital banking offerings have historically faced a limited choice when looking for a digital platform provider, leaving them unprepared for their online banking implementation journey. The Backbase Engagement Banking Platform, enhanced by West Monroe's strategic guidance, aims to empower banks and credit unions with unparalleled flexibility to customize, innovate and differentiate their offerings. 

“This flexible digital banking platform with off-the-shelf functionality is going to make an immediate impact for our clients in both retail and commercial banking,” said Neil Hartman, senior partner, financial services at West Monroe. “It brings out the best of West Monroe—not only in the functionality that Backbase has built, but the ability to leverage the platform to highlight our digital-first mindset, AI and development capabilities, and industry expertise. This gives our clients additional value to help them become digital organizations.

Learn more about the partnership between Backbase and West Monroe, and witness firsthand how they enhance the digital capabilities of U.S. FIs, at the Engage Americas event in Miami (April 23, 2024). More information about this event, speakers and sessions can be found here. 

About Backbase 

Backbase is on a mission to re-architect banking around the customer.

We are the creators of the Engagement Banking Platform – a composable platform that empowers banks to accelerate their digital transformation through progressively modernizing their main customer journeys. From onboarding, to servicing, lending and investing, our platform streamlines every aspect of the customer and employee journey. Pre-integrated with leading core systems and cutting-edge fintechs, it enables institutions to unlock innovation at scale, driving instant value creation.

Industry analysts Forrester, Gartner, Celent, Omdia and IDC continuously recognize Backbase’s category leadership. Over 120 financials around the world have embraced the Backbase Engagement Banking Platform — including AIB, Banorte, Barclays, BIAT, Bank of the Philippine Islands, BDO, BNP Paribas, Banque Saudi Fransi, BRD, Citibank, Discovery Bank, First National Bank, HDFC, Ila Bank, KeyBank, Lloyds Banking Group, NatWest, Navy Federal Credit Union, OTP Group, PostFinance, Raiffeisen, Standard Bank, Saudi National Bank, Société Générale, Truist, and TPBank. 

Backbase is a private fintech company, founded in 2003 in Amsterdam (Global HQ), with regional offices in Atlanta (Americas HQ), Boise, Cardiff, Dubai, Hyderabad, Kraków, London, Mexico City, Milano, New York, Singapore (Asia HQ), Sydney, and Toronto.

About West Monroe

West Monroe is a digital services firm that was born in technology but built for business—partnering with companies in transformative industries to deliver quantifiable financial value. We believe that digital is a mindset—not a project, a team, or a destination—and it’s something companies become, not something they do. That’s why we work in diverse, multidisciplinary teams that blend management consulting, digital design, and product engineering to move companies from traditional ways of working to digital operating models—and create experiences that transcend the digital and physical worlds. Connected by the 13 founding values that drive our culture, our 2,000 employees work collaboratively across the firm with the belief that our clients’ success is our success. Visit WestMonroe.com to learn more.

Media Inquiries

Backbase
Caliber Corporate Advisers
[email protected]

West Monroe
Shira Cohen
[email protected]
443-841-6879