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Digital banking appetite in the GCC

A look at digital banking trends and shifting consumer habits in the region

In the wake of COVID-19, customers in the Gulf Cooperation Council (GCC) are increasingly demanding enhanced digital banking services. As such, the adoption of digital practices has become the cornerstone of a competitive banking economy.

The results of the Digital banking appetite in the GCC report show that more than 80% of customers prefer to do their banking online, rather than at a physical branch, and a third feel that their bank provides weak digital banking services. Alongside other relevant statistics, this demonstrates that banks in the GCC face a digital transformation imperative and must act now to remain competitive.

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How can we use technology platforms and think of them not as just part of a technology set-up but actually as parts of our operating model and part of the way that we view the world?

Matthijs Eijpe,
Regional Vice President EMEA, Backbase

Download the whitepaper to learn how to implement our framework

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