New hires bolster Backbase’s expertise to deliver exceptional customer experiences for community banks and credit unions
Atlanta – June 22, 2023 – Backbase, a global fintech company that provides a unified Engagement Banking Platform that improves every aspect of the customer and member experience, today announced that several new leaders have joined the North American team focused on credit unions and community banks. These leaders bring decades of experience in banking, technology and fintech and their addition represents Backbase’s commitment to this critical market.
Backbase has built a strong foundation in this market and looks to continue its growth by providing a platform that offers unmatched, comprehensive benefits to banks as they seek to adopt new technologies. Backbase’s exceptional team of banking experts and technologists serve as strategic partners to bank and credit union leaders across the country helping them drive deposit growth and member/customer satisfaction to new highs.
“The latest additions to our US Mid-Market leadership team are recognized leaders in their respective disciplines and have long-standing relationships and proven success helping our financial institutions win,” said Sam Boggs, managing director for Backbase mid-market. “They will allow us to support our current clients more effectively and build on our enterprise and global success, while bringing true focus on the needs of community banks and credit unions here in the United States.”
Backbase’s newest mid-market leaders include:
Anne Miela joins Backbase as senior vice president of Delivery where she will play an important role in driving growth in core technology and implementation methodology as an important aspect of the company’s platform delivery. Miela has strong experience in core/digital conversion for community banks and credit unions from her tenure at firms including Fiserv, NCR Corporation, and Nymbus.
Brian McNutt has joined as Backbase’s vice president of Product Management with over 18 years of experience in direct digital banking product management. He has proven success implementing market strategies at Alkami Technology, Lumin Digital, and ACI Worldwide, and will shape and propell product innovation for the U.S. midmarket to ensure customer satisfaction.
Donna Bumpass joins the company as the regional vice president of Community Bank Sales with two decades of experience in leadership roles in the community banking sector. Bumpass has demonstrated success in growing business at Fortune 500 banking and technology companies, including FIS Global, Fiserv and most recently Paychex. In her new role at Backbase, she will spearhead business development efforts to expand business in the mid-market segment.
Team members will also be attending the Illinois Bankers Association/Ohio Bankers League Annual Convention in Chicago from June 20th through the 23rd.