North America, In-Person
Backbase at CBA Live 2026
Backbase
Fragmented systems are the growth problem most banks aren't naming directly.
The gap between a transactional account and a primary banking relationship is where growth lives, and where most banks are losing ground to more agile competitors.
At CBA Live, our team is meeting with retail leaders to talk about how to close that gap. No demos on the exhibit hall floor. Just a focused conversation about what's actually working.
What we're seeing at leading institutions
Banks running on a unified platform are moving faster and building deeper relationships. Here's what that looks like in practice:
- Breaking free from the core bottleneck - Separating the customer experience from legacy infrastructure so you can ship new capabilities without a multi-year program.
- Acting before customers ask - Using AI-driven insights to surface the next best action at the right moment, across every channel.
- Bringing high-touch service to mass retail - Delivering personalized, advisor-quality experiences at scale - not just for your top-tier clients.
- One experience across every channel - Web, mobile, and branch running on a single platform, with a single customer view.
Meet us in San Diego
Ready to talk through your 2026 priorities? We have time set aside in Gallery Meeting Room [Room #3] for focused, no-pressure conversations.
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